Sunday, May 31, 2009
Are you 'dangerously' searching for Katrina?
Katrina Kaif recently became one of the popular and most searched personality over the web in India. Of course, the never-ending media gossip that she had parted ways with Salman Khan, and is getting closer to John Abraham, makes her an even 'hotter' search object.
And this Web trafficking over the Bollywood dame has served as an opportunity for the criminal minds to lay their hands upon.
According to the 'The Web's Most Dangerous Search Terms' report released by McAfee on Wednesday, the popular Bollywood actress is one of the most dangerous online search word in India.
With the maximum risk percentage of 28.6, Katrina ranks second after 'Waptrick,' a website for free downloads of music, ring tones, wall paper, animations and logos for mobile phones.
The other popular key words posing higher risk rate in India also include Orkut, Yahoomail, Shahid Kapur, Rediffmail, 'How to earn money', Namitha, Shimla and Beijing 2008 Olympic Games.
"Hackers are most successful when they can attract a large number of victims. One way to target big crowds online is to track current events - everything from celebrity meltdowns and natural disasters to holidays and popular music. One key tool cybercriminals use to snare victims is to get them to download a computer file or program that comes with a malicious payload," said the report.
The study conducted by Shane Keats, research analyst, McAfee, Inc. and Eipe Koshy, software development engineer, McAfee, Inc researched more than 2,600 popular keywords to assess the degree of risk for each.
The study confirms that scammers consider popular trends when deciding which victims to target.
This makes common sense. If hackers are now motivated largely by profit, the biggest profits can be wrung from the largest pools of potential victims. And on the web, popular trends and visitor traffic are highly correlated.
The best protection is to install a computer security suite and keep it up to date and to use a safe search tool, concluded the report.
Isn't this dangerous phenomenon an indication of the 'Bollywood' addiction of the India psyche?
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